2008 News Archive - Holidays - Sandy beaches drive Monarch's success
03 01 2007
Monarch Airlines carried a staggering 3.2 million passengers in 2006, largely as a result of demand for beach holidays in some of Europe's most popular resorts.
The low-cost carrier has reported that 2006 saw a 23.9 per cent increase on the total number of passengers carried in 2005 and exciting new routes to leading beach resorts clearly had a role to play in this increase.
Some of the most popular new routes from last year were from Birmingham, to destinations including Almeria, Lanzarote, Menorca, Murcia and Palma.
London Gatwick also gained some desirable new routes, including one to Lanzarote and another to Tenerife.
Passengers in the north-west of England have been able to take advantage of new routes from Manchester to Lanzarote and Menorca, while London Luton customers have been given the opportunity to jet off to Palma.
There are hopes within the company that 2007 will see similar growth, thanks to routes from London Gatwick to Murcia, London Luton to Almeria, London Luton to Larnaca and Manchester to Jerez.
Monarch's decision to fly to Menorca from both Manchester and Birmingham appears to have been particularly well-received, as passengers have soaked up the sun on the island's truly spectacular beaches.
Arenal d'en Castell, Son Parc, Cala Macarella and Cala Galdana are all among the very best beaches in Europe and Monarch has been able to take advantage of the enduring charm of all four with its new routes.